From a traditional trade fair stand to an interactive experience
We were given the challenge to help Wärtsilä combine their large and versatile service offering into a full immersive digital experience. Wärtsilä wanted a change in the traditional method of presenting their service offering and based on this wish, we started creating a completely new kind of interactive solution.
A virtual maritime world was created
The solution created a completely virtual maritime world for the trade fair stand. The core of the innovative concept was to build a virtual model of a concept vessel. The concept managed to make Wärtsilä’s service offering come alive without any actual physical products. For the end solution, we tailored interactive contents that the users would themselves guide. The contents developed for the concept can be used in a versatile manner in different marketing channels.